Are you a newly certified holistic entrepreneur that has a million ideas about what kind of business they want to run, but are struggling getting your message out there?
Maybe you’ve been hustling away at this for a while, but want to expand your offerings to online courses, coaching, or a web shop.
Or perhaps you know exactly what you want to do, but don’t have the time to spend hours on learning the tech of all the different websites, software, and programs that you ‘need’ to run your business.
Then you have come to the right place. Earth Wise Entrepreneur Academy is here to show you exactly how to use online spaces to grow your customer base, to teach your courses, and to provide 1:1 consultations. AS WELL as how to price products and services, and how to work in a local venue if online really isn’t where your business lies.
Here’s what you’ll find inside Earth Wise Entrepreneur Academy:
This is where we talk all about branding. This can be the most difficult part for some folks! We start
off talking about developing your mission statement and how that is the basis for your brand. We
discuss your logo and how to unveil exactly what your vision is. We go into brand colors and the benefits of being consistent or fluid. And then the big one-do you hire out a designer or try to DIY?
You’ll learn about the different ways to market your business both online
and in person. You will learn the importance of growing an email list, how to utilize social
media as a marketing tool, and the different avenues of advertising. We also go into detail
about how to utilize giveaways to grow your audience.
Here we go into detail about the very social media platforms. Learn how to reach and engage
your audience on Instagram and Facebook, and learn about how to you can run free courses on
Facebook. We also discuss other platforms such as Tiktok, and how to use Pinterest to drive
traffic to your website.
Next we learn all about Sales Funnels. How we can attract our ideal customers, how to use
Freebies as Lead Magnets (different than giveaways), and about the different tiers
of value in your offerings.
The meat of the program~how to create courses both online and in person. You know what
you want to teach, but don’t know how to share it with others? This is for you. I’m going to
show you different ways to run your courses online for free as well as a hack to get started on
Teachable without spending tons of money. I will also have a full Teachable tutorial so you
can make your courses look amazing! And while pricing is surely subjective, this module will
cover what to consider when you start working on pricing your programs.
And if you are wanting to teach live in person workshops and classes, I will share with
you how to find spaces to host your classes, how to create repeat customers, and
how to price your classes as well.
This is a module that will benefit folks who are focusing on production. Here we talk about the
benefits of preselling, how to source supplies, pricing (this is easier as there
is a nice handy formula!), how to sell in person, how to sell online, and the ins and
outs of wholesale vs. retail.
Then we go into all about Coaching and Consultations. This is where we begin to talk about
time vs. money. If you’ve been in the business a while, this will really speak to you. We talk about
how to attract clients-this is a wee bit different than attracting customers and students! How to
create boundaries from the beginning so you don’t end up like me! How to set up group coaching,
how to run one on one consultations and the pros and cons of both, and all about the technology involved.
This is fun. This is where all the premade templates are for Canva. You can use these to create your own social media posts, covers for your Facebook page and groups, and use to create magnetic Pins for Pinterest. There will also be a Canva tutorial so you can learn how to use the templates to customize for your brand.
This may be the most important module of all. Work/Life Balance.
Here we talk about how to pay attention to your energy and why it is so important. we learn about scheduling so you don’t overwork and overwhelm yourself. I talk a bit about how to use herbs for self care (of course I do ;) ). And the we wrap it up about the differences between hustle & flow.
This course contains the exact tools I used to create and run my online herb shop, as well as teach live and virtual courses, and build a consistent base of 1:1 clients for the past 8 years. I have made a ton of mistakes over this time, but you will benefit from those mistakes as well as learn everything I know about how to successfully run a holistic business.